Website Design & Funnel Builds
Fast, mobile-first, conversion-focused websites and landing pages designed around one job: turning visitors into enquiries, quote requests and booked appointments.
The Problem
Most service business websites look fine but quietly leak leads — slow load times, weak headlines, no clear next step and forms that never get filled in.
Visitors bounce in 6 seconds
Slow load times, hidden phone numbers and weak headlines kill conversions before the visitor scrolls.
Forms nobody fills
Twelve-field forms, broken on mobile, no clear next step. The result: zero enquiries from real traffic.
No clear unique offer
Looks like every other tradie site. Nothing on the page tells the homeowner why to call you, not the next roofer down.
Disconnected from your CRM
Form fills go into an inbox you check at 9pm. By then the lead has booked someone else.
Conversion-first design
Every page built around one outcome — phone calls and form fills. Headlines, proof, friction, CTAs all engineered.
Mobile-first build
Most service business traffic is mobile. We design for thumbs first and desktop second.
Built for speed
Sub-2-second load times. Optimised images, lean code, modern hosting on Vercel.
Wired into HighLevel CRM
Form fills hit your CRM instantly, trigger AI follow-up and book straight into your calendar.
The Outcome
More form fills. More phone calls. More booked appointments.
Most service business sites convert at 1–2%. Ours typically run at 6–12%.
Same traffic, more enquiries. The cheapest lever in your business.
Modern stack so you can update content without breaking the design.
The Bigger Picture
There's a difference between a website that exists and a website that works. Most service business websites exist — they have a homepage, a services page, a contact form. They look acceptable. They might even win a design award. But on a Tuesday morning when a homeowner is comparing three roofers on a 4G phone, they fail at the only job that matters: turning that visitor into an enquiry.
The reasons are predictable. Six-second loads. Generic headlines like ‘quality workmanship since 1998’. Phone numbers buried in tiny grey text. Twelve-field forms that break on mobile. CTAs that say ‘learn more’ instead of ‘book a free quote’. No social proof above the fold. No obvious next step. Each one feels minor. Together, they cost the business a 1–2% conversion rate when 6–12% is achievable.
Lead Flux builds websites engineered for the only metric that matters in service business marketing: booked jobs from real traffic. Every page is structured around customer intent. Every form is short and frictionless. Every CTA is specific. Every load is fast. Every visitor sees social proof and a clear next step in the first 5 seconds. The result isn't a prettier website — it's a salesperson that works 24/7 and never takes a day off.
How we install it
We map your customer journey, current site analytics, and the exact actions you want visitors to take.
Wireframes and visual design tuned for conversion — built around your offer, not generic agency templates.
Modern stack (Next.js / Astro on Vercel), full schema markup, mobile-first, sub-2-second loads.
Forms hit your CRM instantly. AI follow-up triggers in seconds. Calendar bookings, alerts and analytics all connected.
Soft launch, monitor heatmaps and conversion data, optimise weekly until the page is firing on every lever.
How We Work
The work itself is most of the story — but how an engagement actually runs day-to-day matters just as much. Here's exactly what working with Lead Flux looks like, in writing, before you commit a cent.
Every Lead Flux engagement starts with a written quote. Setup costs, monthly costs and exactly what's included are on the table before you sign anything. No surprise invoices, no 'that's another package' moments mid-project. If scope ever changes mid-engagement, we put it in writing and get sign-off before any extra work begins. Every line item has a reason — and we'll explain any of them on request.
Every ongoing engagement is month-to-month with 30 days notice — never 12-month contracts, never minimum terms. If we're not earning our keep, you walk. Long contracts are designed to protect agencies that can't retain clients on results alone. We'd rather earn the renewal every month by delivering work that's worth keeping.
Your domain, your website code, your ad accounts, your CRM, your customer data, your photos, your copy — all yours, in your name, from day one. We build on standard platforms (Next.js, HighLevel / MyCRM, Google Ads, Meta) so your assets stay portable. When the engagement ends — if it ever does — you walk away with the lot. No hostage situations, no proprietary lock-in.
Every month you get a short, written report covering the numbers that matter: lead volume by source, response times, conversion rates, Google rankings movement, Google Business Profile performance, new reviews and what we shipped this month. No 47-slide deck of vanity metrics — just the numbers that tell you whether the system is working and what we're doing about it.
Jerry is the founder, the strategist and the person you'll actually talk to. No layers of account managers, no junior staff handling your account while the senior team is 'circled back to.' Replies in under one business day, usually faster. When something breaks at 4pm on a Friday, you call Jerry — not a help-desk queue.
Likes, impressions and click-through rates don't pay the bills. Every Lead Flux engagement is measured against the metric that does — booked jobs for trades, signed clients for professional services, settled loans for brokers — plus revenue attributed to the system and payback period. Every campaign has a defined success metric agreed in writing before launch, so we both know what 'working' looks like.
What's Included
Every Lead Flux engagement includes the full scope below — no hidden upsells, no ‘that's another package’ moments mid-project.
Get Started
We'll review your current setup and show you exactly where leads are slipping through — and what to fix first.
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Industries we deliver this for
Every vertical below uses the same website design & funnel builds foundation, adapted to the industry's specific buyer behaviour and competitive dynamics.
Where we deliver
Lead Flux delivers website design & funnel builds from Adelaide to every Australian capital. Pick your closest location for local market context.
Connected services
Meta and Google ad campaigns that put your business in front of ready-to-buy customers.
Learn more →Automated follow-up across SMS, email and voice so no enquiry ever falls through the cracks.
Learn more →AI voice, AI SMS and smart workflows that answer, qualify and book customers 24/7.
Learn more →FAQ
Typical timeline is 3–5 weeks from kickoff to launch, depending on scope and how fast we get content from you.
Yes. The site is yours. We build it on a stack you can keep running with us or take elsewhere.
We build on modern frameworks (Next.js / Astro on Vercel) for speed and SEO, with simple admin areas for content updates.
Yes. If you have a site with traffic and SEO equity, we'll often redesign and re-engineer for conversion rather than rebuild from scratch.
Yes — every site we build is engineered for technical SEO from day one: schema, metadata, performance, mobile, internal linking, sitemap.
Get a free Lead Leak Review. We'll show you exactly where you're losing leads — and how Lead Flux fixes it.
